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* Note
In a cosmetics breakthrough, MolecuShift Technology successfully shrinks Hyaluronic Acid molecules to penetrate deeper* into skin layers to replenish Hyaluronic Acid levels.
SHISEIDO’s original approach fills skin with new life, as the Infill Serum and Full Expansion Serum perform as partners to bring out skin’s full volume potential to feel as much as 5 years younger**.
*Stratum corneum.
**71% of the 106 respondents who have tried medical beauty/cosmetic treatments felt their face looked 5 years younger.
See how SHISEIDO's MolecuShift Technology can push the potential of skincare.
MolecuShift Technology shrinks Hyaluronic Acid molecules to compact size for deeper skin penetration*, while preserving their molecular structure for better efficacy. It’s also designed to expand them back to their original size in skin to fill more volume.
*Stratum corneum.
Hyaluronic Acid molecules hydrate and fill skin volume to lift and firm skin for a more youthful look. However, the large size of normal Hyaluronic Acid molecules prevent full absorption into skin's deeper layers.
Other technologies break up the Hyaluronic Acid molecules, shortening them in length so they can penetrate into skin. However, this changes the structure of the Hyaluronic Acid molecule, lowering its efficacy.
To support sustainability and reduce waste, SHISEIDO introduces new eco-friendly eCommerce packaging materials with the use of recyclable honeycomb paper and sustainable water-soluble plastic bags to replace traditional plastic materials. Cut out and dispose the adhesive area of clear bag, you can dissolve the remaining part in hot water, then pour or flick down the drain. Microorganisms in sewage plant will break it down into non-toxic CO2 and save our earth.
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